ADVERTISING RATES & INFORMATION

Offering access to more than 3 million small- to mid-sized independent retailers, entrepreneurs and nonprofits to reach a highly targeted audience consistently involved in product purchase decisions

Site Metrics
  • 3.2 million total page views per month
  • 766,666 unique visitors per month
  • 36,000 registrations per month
  • 3.7 minutes - average user time on site
  • 4.3 pages - average page views per visit
  • 54% of traffic comes in via search engines; 32% is direct
  • Ranks #1, #2 or #3 on Google for 1,086 search terms
  • 86.3% of traffic comes from micro-, small- or mid-sized businesses
  • 67.6% of unique visitors are women
  • 98% of overall traffic comes from the United States

Audience

  • Spends an average of seven hours per week researching business information online
  • 71% are online several times per day; 89% are online several times per week
  • 62% search for new products, supplies or solutions for their business
  • 71% are executive level; 20.5% are mid-management
  • Leading types of business visitors:
    • 20.4% - Media & Internet
    • 16.7% - Business Services
    • 15.4% - Retail
    • 11.8% - Education
  • Over 40% have purchased four or more times on DollarDays.com
  • Leading job titles:
    • 58% - Owner, Partner, Principal, President, CEO
    • 20% - Operations Management
    • 16% - Finance/Purchasing
    • 6% - Store Manager

Product Types Sold Annually

  • Apparel & Accessories: 1,704,545
  • Bath & Body: 1,425,915
  • Holiday & Seasonal: 699,302
  • House Essentials: 1,080,775
  • Office & School Supplies: 6,422,222
  • Toys & Games: 532,130

 

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Site statistics and demographics from Alexa.com and Google Analytics

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